Graphite Studio
Client:
Beyond the Frame
Year:
2018
The Graphite Studio project entailed a collaborative rebranding effort undertaken in partnership with Equus. Graphite Studio operates as an interior design studio, specializing in tailor-made office space designs. Throughout this project, my emphasis was placed on extracting the essence and significance of graphite as a material, weaving its attributes into the brand's identity. Accordingly, I employed pencil sketches and mark makings as foundational elements, subsequently translated into secondary graphics. The logo integrates typographical elements, effectively highlighting the intrinsic connection to interior design. Additionally, I took charge of designing their website's UI and establishing their brand architecture.