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Hi, I’m Eeza —

I help teams design clear, human-centred digital experiences.

Good UX starts with empathy, works at a systems level, and is guided by insight.

With 5 years in UX and 5+ years in design and branding, I bring a strong balance of strategic thinking, practical execution, and business-focused decision-making.

Currently I am working in UOB Singapore as a UX designer for UOB Infinity.

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 Selected Work 

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Evolving a multi-market digital banking platform for complex corporate financial workflows.

UOB Singapore - UOB Infinity

Increasing customer Confidence and sales

CuriousCore

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Creating a
product to improve Singaporean's sleep

The Nutrition Clinic 

Brands I have worked with

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People say I'm ...

Rakeeza has a knack in her presentation skills. The ability to effectively articulate her ideas in a storytelling way to convince stakeholders. During our time working on a UX project @ CuriousCore she provided us expertise in brand strategies helping frame our research for a successful product launch. She's an invaluable member to the team. Definitely someone you would look forward to recruiting into your team.
Velen Chew, Sg | Digital Product Designer @Riverr 
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